The Most Popular Halloween Candy In Every State

A company asked 23,154 Americans to name their favorite Halloween candy out of a list of 52 top-selling candies, and then found the most popular candy in each state. They didn’t look at the candy totals for every state (which would’ve been overwhelmingly Reese’s Peanut Butter Cups nationwide). Instead, they focused on the most distinct. The company added that the number of people they polled in each state is representative of their corresponding populations. The National Retail Federation estimates that American shoppers will spend $2.7 billion on Halloween candy this year.